Driving store traffic was significantly less expensive for brands in 2018 than the year before, according to details about Cuebiq’s Footfall Attribution Benchmarks report that were provided to Marketing Dive. In 2017, on average, brands spent $23.05 to induce one additional store visit, compared to $13.71 last year for a savings of $9.34 or 40.5%.
Read MoreVANCOUVER, British Columbia, April 23, 2019 (GLOBE NEWSWIRE) -- Hootsuite, the global leader in social media management, today announced it has been recognized as a leader in “The Forrester New Wave™: Sales Social Engagement Tools” report. The report analyzed and evaluated the eight most significant providers supporting enterprise sales social engagement and Hootsuite was identified by Forrester as a “leader.”
Read MoreDark comedy thriller “Villains,” which premiered last month at the SXSW Film Festival, has been acquired for U.S. release by Gunpowder & Sky in association with MoviePass’ film division. G&S and MoviePass Films plans to give “Villains” a theatrical release this summer, after buying the rights from The Realm, Bron Studios genre arm...
Hyderabad: U GRO Capital, a small-business lending Platform listed on the Bombay Stock Exchange, launches its operations in Telengana. Opening their Hyderabad office is part of U GRO Capital’s strategy to disburse loans between INR 10 lakhs and 5 crores to small businesses operating in eight identified sectors. Founded by Mr. Shachindra Nath, a financial services veteran, U GRO Capital aims to create highly customized customer journeys by building sector specific products, assessment frameworks and distribution networks...
Read MoreOcrolus, a data verification and cash-flow analytics company, announced on Tuesday it has formed a partnership with BlueVine, a provider of online working capital financing to small and medium-sized business lenders. Ocrolus reported BlueVine will use its technology to accelerate growth and scale operations efficiently, creating a faster and more seamless experience for its customers…
Read MoreChennai: Non banking finance company (NBFC), U GRO Capital has announced the launch of its operations in Tamilnadu. A release stated that opening their Chennai office is a part of U GRO Capital’s strategy to disburse loans of up to Rs 5 crore to small businesses operating in eight identified sectors in which the company aims to build deep credit and product expertise...
Read MoreWhile globally, there are lot of trending topics and many topics are regional and specific to a country, Youplus continuously look for such trending topics that are of interest to the public and pick some of the most relevant topic of the time. With a large base of panellists that we have, we continuously engage them in conversation with us by sending questions relevant to the chosen topics. Our panellists are very interactive and engaging in nature and they give their opinions on the topics we push through our proprietary MIC App. All the opinions of the public are captured in Video form and we receive them on a continuous basis. Once we start getting the videos on to our environment, we use our proprietary VOISE platform to generate meaningful outcomes and then publish the report.
Read MoreBusiness Today recently spoke to Chris McCarthy, Chief Executive Officer of Degreed, to understand how the company curates content and measures skills. Turns out, technology and data play a crucial role. "We collate the history of what an employee did in the company or outside. We collect every data point we can find about an individual- it can be in the human resources systems, the learning management systems, the spreadsheets. Also, what they do in their spare time and which device is used for learning", McCarthy says. "We can then identify the gaps in his portfolio. We pull the learning material in and make it a personalised experience. It says this is what you have to learn, here is what you might be interested in, here is what people like you have also learnt", he adds...
Read MoreIn the age of data driven personalization, corporations need to aim for optimal human-machine interaction. CIOs or CHROs will not be able to deliver on this alone. US-based learning and skill tracking platform is aimed at sensitizing CIOs on their two pronged role for digital transformation - procuring and updating technology platforms in the dynamic business scenario and ensuring that CHROs have the best skills building technologies that can cut the long talent/skills-gap story short. In an interview with ETCIO.COM, Chris McCarthy, CEO, Degreed discusses how Degreed is working with integrated CIO-CHRO teams to unlock true potential of digital transformation for the companies...
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